Korean Air to offer onboard duty-free shop to premium passengers

Korean Air to offer onboard duty-free shop to premium passengers

Premium passengers on Korean Air's upcoming Airbus A380 superjumbo jets will be able to take advantage of an onboard duty-free shop, reports FlightGlobal.

The Korean carrier will begin operating its first A380 jet on June 10 of this year, with nine other aircraft entering service soon afterward. When the first jet makes its maiden commercial flight, Korean Air will reportedly become the first airline in the world to feature a flying duty-free shop.

"The shop replaces 13 seats on the aircraft so you're losing a lot of revenue, but the Korean mentality is that they buy all the duty free on every flight," said Chris Wetter, the sales director for AIM Aviation, the company that designed the new duty-free stores.

Each onboard shop will be equipped with five display units, each of which can hold up to 66 pounds of merchandise. Overall, the store has room to display up to 64 different individual items.

Once the jet is off the ground, full-time sales staff will take products out of storage and set up the store. First class passengers are then given access to the shop's wares, after which the business class travelers are allowed to peruse the merchandise.

By Jason Faulkner

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