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Blue Skies Ahead: United x JetBlue Partner Up

  • Writer: Sophia Clarke
    Sophia Clarke
  • Oct 28
  • 2 min read

What’s new?

United Airlines and JetBlue Airways have officially launched their “Blue Sky” partnership. As of now:

  • United’s MileagePlus members can earn and redeem miles when flying with JetBlue.

  • JetBlue’s TrueBlue members can likewise earn and redeem points on United flights.

  • Further benefits (elite status perks, reciprocal priority services, etc.) are set to roll out in early 2026.


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Why this matters for your clients

  • More options = more flexibility: Your clients who are loyal to one airline now have a whole extra network under their belt without needing to switch brands.

  • Improved value: Being able to redeem miles/points across both carriers means more chances to book awards, mix carriers on itineraries, and optimize travel for value.

  • Enhanced elite perks ahead: While the full elite-status integration is coming down the line, this gives you a lead time to plan for clients who rely on priority boarding, upgrades, and other status-driven perks.

  • Expanded geographic reach: If you have clients who fly from cities or on routes that one carrier serves but the other doesn’t, you’ve got a broader canvas to build on.


What to tell your clients right now

  • If they’re MileagePlus members, remind them to select MileagePlus when booking JetBlue flights so they earn United miles.

  • If they’re TrueBlue members, they should select TrueBlue when booking United flights for the same benefit.

  • Let them know this is a live benefit now — they don’t have to wait to start earning and redeeming.

  • For award bookings: start exploring combinations of JetBlue + United flights if you haven’t already.

  • For clients with status: flag that full reciprocal elite perks are coming next year, so they should keep track of updates and consider this partnership when planning loyalty strategies.


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What to keep an eye on

  • The exact earning & redemption rates across the two programs may differ. You'll want to dig into the fine print so you’re giving clients accurate advice.

  • The websites and booking platforms will gradually integrate one another’s inventory more fully — so you might see United flights on JetBlue’s site (and vice versa) in coming months.

  • Keep your eye on route changes, new product offerings (for example, JetBlue’s product on the United network or United’s return to JetBlue’s NYC hub) and other strategic shifts which could create booking opportunities.


Bottom line

This partnership gives you a fresh, strong story to tell your clients: more flexibility, more value, and a chance to tap into both networks with one client loyalty program. It’s a smart move for your book of business—especially for frequent flyers who expect premium benefits and wide network coverage.

 
 
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